Tuesday, December 9, 2008

Dude to Dad: One man's social media journey into fatherhood...

I’ve had some exciting things happen in the last few days. The most exciting of which was posting this blog post about Marvel Comics’ dominant social media presence on the internet and then finding out that Marvel’s Editor-in-Chief, Joe Quesada, passed it around to folks at the Marvel office (I even have the tweets to prove it, here, here, and here) and THEN having the Marvel Twitter account tweet it for everyone to read.

That completely rocks my world. Especially since that was not even in the least bit an expected result. As a long-time comic book fan (if I could find my homemade childhood Spider-Man and Captain America Halloween costume pictures, I'd post them here), my head just about exploded.

Thankfully it didn’t, and I’m back to post again. This time, it’s about a social media presence on which I am actually working. The concept is called “Dude to Dad,” and it’s the brainchild of my friend (and future boss) Hugh Weber.

Hugh decided that, seeing as he’ll be a father in fewer than 100 days, he needed to soon make the transition from “Dude” to “Dad,” by the time his child was born. Unfortunately, many of the “books” you can buy regarding this subject are more or less based on helping the mother-to-be during her pregnancy and not so much based on being a not-crappy father.

So, Dude to Dad is Hugh’s real-life journey into fatherhood, and it will be told through videos, tweets, blogging, and the Ning-created social networking site, dudetodad.com. The videos, which I personally think are hilarious (I’ll embed the intro video below if you’d like to see for yourself) are a huge part, but another major area we’re focused on is the back-and-forth discussion taking place on the site’s forum section. We want to know what makes a good “Dad” (both from the male and female perspectives), how difficult it is to transition from the ever-enjoyable “Dude” phase of life (I promise that is NOT me), and any other bits of information Hugh (and all dudes to dads) should know during this terrifying journey into dadhood.



Find more videos like this on Dude to Dad


So what role do I play in this shenanigans-filled combination of humor, true-life experiences, and fellowship, cooperation, and unity of soon-to-be fathers? Well, as a 22-year-old with no intentions of becoming a father anytime soon, I will be serving as Hugh’s “Dude Wingman,” and representing the urges of “dudeness” that he will need to be overcoming as he makes his transition.

Also, on a more technical note, I’ll be serving as the social media presence, site maintainer, writing editor, rap song parody writer (you don’t even know what’s coming), and eventual video guest star. I'll also help maintain the Dude to Dad Twitter account and Facebook page, all in the name of helping dudes become dads. It’s going to be an awesome ride and I definitely hope you’ll join us for it. Dude, dad, dudette, or anything else, you’re welcome to join us at dudetodad.com today and contribute to the site, the discussion, or anything else to which you care to contribute.

I could use some backup in the realm of Dude Wingmen as well, so if you’re young and not planning on being a dad anytime soon (like me), help me come up with ways to challenge Hugh to overcome the pratfalls of dudedom (all with the purpose of helping him become a better father, of course).

Bottom line, this is a big project and I’m looking forward to taking it on and changing the way dads grow into fatherhood. I hope to be on the path from Dude to Dad someday, and I have a feeling that Dude to Dad will be the first place to which I turn for advice, guidance, and friendship. Especially if this initial run goes well for Hugh. I guess we’ll find out together as we go...

P.S. - I'll go ahead and embed the latest video (which features Barack Obama, by the way). It's a pretty sweet video if you ask me:



-Then to my knees and I begged the Lord please…let me be a good daddy , all he needs…”

2 comments:

Japan's Labyrinth said...

Neato project. Check it:

http://www.essentialbaby.com.au/parenting/kids/boys-read-if-dad-does-20081201-6oac.html

-Ben Sherer

Mike Billeter said...

Awesome story. Thanks Ben! Glad you like the Dude to Dad project as well (or at least think it's neato, which is good enough for me). Hope life is good for you and all that. When you're an official doctor and dad you can be our Dude to Dad Medical Adviser. Somehow I don't think Hugh or I have enough knowledge in the field to serve in that capacity, so you would be an ideal candidate. Thanks for reading!

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